xfinity

Comcast is apparently in the midst of rebranding its product line as xfinity.  According to the Comcast website xfinity represents the future of Comcast and their promise to keep innovating.  So guess the products will now be called xfinity TV, Internet and voice.  They will be changing the logos on all of their vans and marleting materials in the upcoming weeks as well.

I guess the xfinity name is a bit cooler and younger sounding than Comcast but it does seem like an expensive undertaking that will just confuse some of the older customers.  Same products just a different name, guess we will have to wait and see if it sticks.